Mainland: regiões ricas e regiões pobres
jan26 However, looking to 2H26, the analysts note ‘a more difficult path for GGR per visitor to grow’, particularly given that arrivals ‘from the more affluent regions of China have already mostly recovered back or surpassed pre-COVID levels’. This causes the analysts to opine that ‘further visitation recovery is likely to come largely from the less affluent regions with less spending power’. This could then offset upsides from higher-spending VIPs. Overall, for 2025 GGR per visitor was down by 5 percent, to MOP6,174 ($770.5), despite Macau recording its highest-ever tourism influx – nearly 40.07 million tourists, a yearly increase of 13.7 percent. VIP GGR growth was 24 percent yearly, with the segment making up 27 percent of total FY25 GGR, note the analysts. Mass GGR also increased during the year, but only by 4 percent yearly. The VIP growth was particularly accelerated in the final quarter of the year, rising by 45 percent to MOP20.3 billion ($2.53 billion). The analysts note ...